We’ve acquired Video Game Insights (VGI)!
Understand mobile market trends, identify low-hanging fruit and emerging threats. Benchmark your app performance against top competitors to identify weaknesses in your strategies.
Shape your product roadmap based on user sentiment; analyze the impact of updates and events on engagement, retention, and monetization.
Optimize your store listings, assess keyword opportunities, see how your competitors stand out; analyze the impact of Apple Search Ads campaigns and where to outbid your competition.
Build a lead generation list of apps or publishers that fit your ICP to reduce prospecting time and fuel your sales conversations.
Identify target companies for M&A that would fit your portfolio; compare your app against the market to support your investor conversations.
As retail media becomes the fastest growing, driving force in digital advertising, brands are discovering how to leverage this shift to gain a massive competitive advantage. Using Pathmatics by Sensor Tower’s Retail Media Insights (RMI) we’ll uncover how brands are investing, which strategies are working, and how you can stay ahead.
From Fabletics to New Balance, Americans turn to favored brands to help them work out in style. This article examines the top five athleisure wear brands in the U.S. by ad spend, unpacking their differing budget allocations, impression generations, and platform performance.